Personal endorsements – Y not with common people?

By devanand

Chennai Ad industry is on a roll. Every busy road is adorned with jazzy hoardings, backlight banners that sparkle at night (and confuse pilots, trying to land their planes, showing multiple runways!), and signposts. Bus stops, raiway stations, airport, fm radio channels, tv channels are all filled with ads. The only thing that has not yet been put in practice is personal endorsements (where companies pay normal people to carry the company logo on their cars or bikes etc., the same way sachin carries an MRF sticker on his bat). My buddy alex casually told about this idea and it looks good. Well, if you are gonna pay me a thousand rupees am willing to carry your Ad on my car. Wanna try?

Me and my beloved zen on east coast - with the text for ads

One Response to “Personal endorsements – Y not with common people?”

  1. Thinking at 100mph » Blog Archive » Goodbye Zen Says:

    [...] Maruti has put zen production on hold. Maruti says its temporary but you can’t delay the inevitable, right?. Good bye zen. In 2005, Maruti sold 44,960 Zens (that includes me!! i bought one on april1st 2005), 85,441 WagonRs, 152480 Altos and 91865 Maruti 800s. [...]

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